Why are company blogs so universally terrible?
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Why are company blogs so universally terrible? That stupid “card” interface, RSS feeds are hit or miss (and where they exist, only an “all posts” and not a feed per category, for example), and you can’t find shit.
Inevitably they “feature” some nonsense that seems either AI-generated or written by committee. Almost never do I see just actual *weblog content*: informal, interesting, insight into what someone is thinking or doing.
Did we collectively forget what was good about blogs?
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Why are company blogs so universally terrible? That stupid “card” interface, RSS feeds are hit or miss (and where they exist, only an “all posts” and not a feed per category, for example), and you can’t find shit.
Inevitably they “feature” some nonsense that seems either AI-generated or written by committee. Almost never do I see just actual *weblog content*: informal, interesting, insight into what someone is thinking or doing.
Did we collectively forget what was good about blogs?
@calcifer Having taken piecework to write posts for a company blog before. Yep. Farmed out to freelancers getting paid like $10-20 for a post written on spec
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@calcifer Having taken piecework to write posts for a company blog before. Yep. Farmed out to freelancers getting paid like $10-20 for a post written on spec
@squishymage42 @calcifer and it’s nothing new, I remember looking into this all the way back in 2008 as an unemployed person with a humanities degree and no idea about the topics at hand.
It’s just filler, because they feel obligated to have some content there.
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@squishymage42 @calcifer and it’s nothing new, I remember looking into this all the way back in 2008 as an unemployed person with a humanities degree and no idea about the topics at hand.
It’s just filler, because they feel obligated to have some content there.
@lordbowlich @calcifer Partially from advice companies get on how Google ranks, preferring regularly updated stuff, maybe, we think.
(Difference being I wrote my own blog posts when I ran my solo law firm finding interesting law related bits to write 250 to 500 words on once a week)