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  3. Betty Crocker broke recipes by shrinking boxes

Betty Crocker broke recipes by shrinking boxes

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  • FauxPseudo F FauxPseudo

    During the previous round of shirkflation I warned people about knowing what year a recipe was from because “a can” means something different in 2004 than in 2010. And now it means something different again in 2025.

    Now boxes are getting the shrink treatment too.

    cross-posted from: https://lemmy.bestiver.se/post/618032

    Comments

    L This user is from outside of this forum
    L This user is from outside of this forum
    legotaco@lemmy.zip
    wrote last edited by
    #62

    Great comment thread here! Just found this book…kind if a game-changer for me…

    Just a moment...

    favicon

    (www.simonandschuster.com.au)

    FauxPseudo F S 2 Replies Last reply
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    • T treczoks@lemmy.world

      My favourite is “one cup of spinach”.

      K This user is from outside of this forum
      K This user is from outside of this forum
      kieron115@startrek.website
      wrote last edited by
      #63

      If you cook a cup of spinach you gonna be left a single spinach leaf when it’s done lol. Spinach follows no rules.

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      • FauxPseudo F FauxPseudo

        Once you figure out the science you can even freehand baking. Salt, flour, water yeast. Got a flour with more protein? Up the water and decrease the salt a little. Trying to make bread out of cake flour? Decrease the water a touch. Know what your target hydration level is for a bread type and you can pretty much wing the rest. Can’t do a double rise today? Do a slow rise in the fridge overnight. Want a slightly thicker crust? Add more salt. Baking has a lot of potential for freeform once you figure out the mechanics behind what goes into a recipe.

        K This user is from outside of this forum
        K This user is from outside of this forum
        kieron115@startrek.website
        wrote last edited by
        #64

        I’ve seen recipes that are based around the water content (I.e. put X ml of water and add flour until shaggy) so your comment makes a lot of sense.

        FauxPseudo F 1 Reply Last reply
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        • L legotaco@lemmy.zip

          Great comment thread here! Just found this book…kind if a game-changer for me…

          Just a moment...

          favicon

          (www.simonandschuster.com.au)

          FauxPseudo F This user is from outside of this forum
          FauxPseudo F This user is from outside of this forum
          FauxPseudo
          wrote last edited by
          #65

          That’s on my wish list.

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          • swedneck@discuss.tchncs.deS swedneck@discuss.tchncs.de

            i can assure you most of the world does not measure butter in pounds, we have 500g blocks here in sweden as well and i’d expect that to be the european standard at least.

            FauxPseudo F This user is from outside of this forum
            FauxPseudo F This user is from outside of this forum
            FauxPseudo
            wrote last edited by
            #66

            The ~ was to indicate that it’s not actually that amount but close to that amount and the difference being the rounding error between metric and imperial

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            • D darukhnarn@feddit.org

              Your grandma maybe

              FauxPseudo F This user is from outside of this forum
              FauxPseudo F This user is from outside of this forum
              FauxPseudo
              wrote last edited by
              #67

              The average grandma. My grandma is 90 and grew up in a very different world.

              L 1 Reply Last reply
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              • L legotaco@lemmy.zip

                Great comment thread here! Just found this book…kind if a game-changer for me…

                Just a moment...

                favicon

                (www.simonandschuster.com.au)

                S This user is from outside of this forum
                S This user is from outside of this forum
                shaman1093@lemmy.ml
                wrote last edited by
                #68

                Thank you for sharing, was just thinking there needed to be some literature on simple cooking ratios. Looking forward to giving it a read

                N 1 Reply Last reply
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                • FauxPseudo F FauxPseudo

                  During the previous round of shirkflation I warned people about knowing what year a recipe was from because “a can” means something different in 2004 than in 2010. And now it means something different again in 2025.

                  Now boxes are getting the shrink treatment too.

                  cross-posted from: https://lemmy.bestiver.se/post/618032

                  Comments

                  rebekahwsd@lemmy.worldR This user is from outside of this forum
                  rebekahwsd@lemmy.worldR This user is from outside of this forum
                  rebekahwsd@lemmy.world
                  wrote last edited by
                  #69

                  We had to go through my great grandmothers hand written recipes and add measurements because of things like this, all the way back in the 90s it was an issue. A can of cherries was several ounces larger than it was then, and I guess even worse now.

                  She also liked to do a lot of “Add flour until it’s sticky” so we just added “Start with x amount of cups of flour then add more as needed”

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                  • FauxPseudo F FauxPseudo

                    The average grandma. My grandma is 90 and grew up in a very different world.

                    L This user is from outside of this forum
                    L This user is from outside of this forum
                    leather@lemmy.world
                    wrote last edited by
                    #70

                    If your Grandma is 90, she definitely didn’t grow up in the 80’s.

                    FauxPseudo F 1 Reply Last reply
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                    • FauxPseudo F FauxPseudo

                      Have you seen people adding it to every Mexican or Italian slow cooker recipe?

                      mobotsar@sh.itjust.worksM This user is from outside of this forum
                      mobotsar@sh.itjust.worksM This user is from outside of this forum
                      mobotsar@sh.itjust.works
                      wrote last edited by
                      #71

                      I haven’t, no. I don’t use a slow cooker that much, and when I do, it’s with my own recipes. I assumed you were referring to baking from pre-mixes.

                      FauxPseudo F 1 Reply Last reply
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                      • mobotsar@sh.itjust.worksM mobotsar@sh.itjust.works

                        I haven’t, no. I don’t use a slow cooker that much, and when I do, it’s with my own recipes. I assumed you were referring to baking from pre-mixes.

                        FauxPseudo F This user is from outside of this forum
                        FauxPseudo F This user is from outside of this forum
                        FauxPseudo
                        wrote last edited by
                        #72

                        I’m thinking of all those cooking videos that you find on Facebook where people dump a bunch of stuff from bags and boxes and a brick of cream cheese into a slow cooker and call it cooking.

                        mobotsar@sh.itjust.worksM 1 Reply Last reply
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                        • L leather@lemmy.world

                          If your Grandma is 90, she definitely didn’t grow up in the 80’s.

                          FauxPseudo F This user is from outside of this forum
                          FauxPseudo F This user is from outside of this forum
                          FauxPseudo
                          wrote last edited by
                          #73

                          I said the average grandma because I was talking about the average instead of mine. Today an average grandma is someone who grew up in the '80s. This shouldn’t have gone on this long so I’m going to try to make this very clear. I was not talking about my grandmother. I’m talking about the average grandmother. The average grandmother grew up in a post kitchen era. They grew up as a latchkey kid in the '80s tossing things in the microwave. The vast majority of grandmas don’t know how to cook anymore.

                          B 1 Reply Last reply
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                          • FauxPseudo F FauxPseudo

                            I’m thinking of all those cooking videos that you find on Facebook where people dump a bunch of stuff from bags and boxes and a brick of cream cheese into a slow cooker and call it cooking.

                            mobotsar@sh.itjust.worksM This user is from outside of this forum
                            mobotsar@sh.itjust.worksM This user is from outside of this forum
                            mobotsar@sh.itjust.works
                            wrote last edited by
                            #74

                            Oh, fair. I don’t have Facebook.

                            1 Reply Last reply
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                            • S shaman1093@lemmy.ml

                              Thank you for sharing, was just thinking there needed to be some literature on simple cooking ratios. Looking forward to giving it a read

                              N This user is from outside of this forum
                              N This user is from outside of this forum
                              nuxcom_90percent@lemmy.zip
                              wrote last edited by nuxcom_90percent@lemmy.zip
                              #75

                              I can’t speak to that book specifically and am not sure what the translation of Australian moneys to Freedom Units is, but 40 bucks for THIS sounds kinda… I wouldn’t go so far as to say “scammy” but I would definitely imply it.

                              Yes, baking and the like is almost entirely ratios. But you still have to understand how many parts fat and liquid butter is versus shortening versus lard versus… Yes, understanding those ratios makes it much easier to be flexible and you start realizing just how similar so many recipes are (and what the actual contribution of a given developer is). But that is more in the sense that you learn how similar two bread recipes actaully are as you make both.

                              The best way to actually learn that is to actually just cook and read through the recipes and make tweaks as you go. The second best way is to find instructors/youtubers who understand this and convey it. Kenji is going through some stuff lately but his older videos are spectacular for “Two parts flour to one part water but also this is the texture you actually want because humidity is a thing”. But Brian Lagerstrom (and Ethan Chlebowski when he is focusing more on cooking and less on weird wellness guru’ing) have more than taken up the burden. And while it is a few tiers lower, Made With Lau is actually amazing for learning how to translate “older” recipes into actionable steps.

                              And if you JUST want the ratios? Just go to the library and grab a few of the foundational cookbooks for a given cuisine and look at the recipes. THOSE are the ratios and… they are generally going to be REALLY close

                              heythisisnttheymca@lemmy.worldH remembertheapollo_@lemmy.worldR S 3 Replies Last reply
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                              • FauxPseudo F FauxPseudo

                                “we can’t have pancakes because I didn’t buy any mix” “What? Mix? You know you can just make that stuff on your own. Right?”

                                We have reached a point where, despite celebrity chefs existing, some people have zero idea that you can make stuff without a can of this, a block of cream cheese, a box of that and a bottle of this. They don’t know the first thing about cooking. To them pretzels are something you buy from someone else and sometimes you have to bake them yourself.

                                A This user is from outside of this forum
                                A This user is from outside of this forum
                                aa5b@lemmy.world
                                wrote last edited by
                                #76

                                Ha, my kids thought this until just a couple years ago, as they approached college age. I did always use a mix for convenience, so they were hella surprised when I made it “from scratch “

                                For me, it’s not just the convenience of having the dry ingredients already proportioned to save me a little time, but that I don’t consistently have the basic ingredients. It’s easier to buy a box of pancake mix, than flour plus baking soda plus whatever else is in there

                                FauxPseudo F 1 Reply Last reply
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                                • jordanlund@lemmy.worldJ jordanlund@lemmy.world

                                  I’ve shared my grandmothers recipe before, worth sharing again. Caution: Makes a metric fuckton of pancakes. Make for multiple people. You cannot eat this many pancakes.

                                  1 Qt. Buttermilk
                                  2 TBS Baking Soda
                                  1 TBS Salt
                                  4 Cups Flour
                                  2 TBS Baking Powder
                                  1 Pkg Dry Yeast
                                  1/4 C. Oil
                                  6 Eggs
                                  1 cup of milk the next morning.

                                  Put 1 quart buttermilk in large bowl and add 2 TBS Baking SODA and 1 TBS Salt.

                                  Mix 4 cups of flour with 2 TBS Baking POWDER, stir this mixture into the buttermilk.

                                  Don’t mix up the SODA with the POWDER. You might not think it will make a difference, it does.

                                  Add one package of dry yeast, 1/4 cup oil. Mix.

                                  Whip 6 eggs till foamy, fold in mixture. Do not use electric mixer, use mixer tine by hand.

                                  Pour batter into large pitcher or bowl. Cover with foil. Refrigerate overnight.

                                  The next morning put a cup of milk in the pitcher to thin the batter.

                                  Heat pan until hot. Add 3 TBS or so of oil, when water droplets sizzle in the pan it’s ready.

                                  Cook pancakes in 2s or 3s. When the tops are covered in steam-holes then it’s ready to flip. 2 to 3 minutes or so. Can be as fast as 1 minute. Do not turn your back or they will burn.

                                  Lasts 10 days to 2 weeks in fridge. Yeast will turn black over time, this is normal. Stir batter before use.

                                  A This user is from outside of this forum
                                  A This user is from outside of this forum
                                  aa5b@lemmy.world
                                  wrote last edited by
                                  #77

                                  This is crazy, this is why I use a mix. Instead of having to buy all these ingredients, especially buttermilk that goes bad quickly. I can just buy a box and keep it on my shelf for months

                                  A contributing factor of mixes is that many of us just don’t bake much anymore, don’t have regular use for the basic ingredients. Sure the basic ingrate cheaper but I don’t have any other uses for them

                                  jordanlund@lemmy.worldJ 1 Reply Last reply
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                                  • FauxPseudo F FauxPseudo

                                    Once you figure out the science you can even freehand baking. Salt, flour, water yeast. Got a flour with more protein? Up the water and decrease the salt a little. Trying to make bread out of cake flour? Decrease the water a touch. Know what your target hydration level is for a bread type and you can pretty much wing the rest. Can’t do a double rise today? Do a slow rise in the fridge overnight. Want a slightly thicker crust? Add more salt. Baking has a lot of potential for freeform once you figure out the mechanics behind what goes into a recipe.

                                    T This user is from outside of this forum
                                    T This user is from outside of this forum
                                    treczoks@lemmy.world
                                    wrote last edited by
                                    #78

                                    Yes, but you need to be quite advanced for that. This is bakers knowledge, not housewives/homecook knowledge.

                                    1 Reply Last reply
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                                    • A aa5b@lemmy.world

                                      Ha, my kids thought this until just a couple years ago, as they approached college age. I did always use a mix for convenience, so they were hella surprised when I made it “from scratch “

                                      For me, it’s not just the convenience of having the dry ingredients already proportioned to save me a little time, but that I don’t consistently have the basic ingredients. It’s easier to buy a box of pancake mix, than flour plus baking soda plus whatever else is in there

                                      FauxPseudo F This user is from outside of this forum
                                      FauxPseudo F This user is from outside of this forum
                                      FauxPseudo
                                      wrote last edited by
                                      #79

                                      For me the missing ingredient is always milk. But we have heavy cream for coffee so I can dilute that down. I’m starting to keep a pint bottle of ultra pasteurized milk in the fridge for occasions when I need milk. As long as those are sealed they keep for a very long time.

                                      okokimup@lemmy.worldO 1 Reply Last reply
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                                      • A aa5b@lemmy.world

                                        This is crazy, this is why I use a mix. Instead of having to buy all these ingredients, especially buttermilk that goes bad quickly. I can just buy a box and keep it on my shelf for months

                                        A contributing factor of mixes is that many of us just don’t bake much anymore, don’t have regular use for the basic ingredients. Sure the basic ingrate cheaper but I don’t have any other uses for them

                                        jordanlund@lemmy.worldJ This user is from outside of this forum
                                        jordanlund@lemmy.worldJ This user is from outside of this forum
                                        jordanlund@lemmy.world
                                        wrote last edited by
                                        #80

                                        The benefit of a mix is “I want pancakes now.” Grammas recipe needs 1 day of planning.

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                                        • FauxPseudo F FauxPseudo

                                          I didn’t learn to measure anything until I was 30. I just cooked by vibes. My girlfriend started getting really irritated that I would make something and she would never have it again. Something like it? Sure. But it? No. So I started actually learning how to cook and know how much was going in .

                                          R This user is from outside of this forum
                                          R This user is from outside of this forum
                                          rbwells@lemmy.world
                                          wrote last edited by rbwells@lemmy.world
                                          #81

                                          That’s the way I cook, just have made enough mistakes and so many different dishes I can put things together and make magic. On baking, my family doesn’t like fancy cakes, more like snacking cakes, those are pretty forgiving. I don’t measure rice & water, just know how it should look, and yes my husband sometimes gets annoyed that it’s not more standardized but I’m not a commercial chef I am a cook.

                                          The exceptions - My sourdough bread, and the sourdough chocolate chip cookies - carefully measured by weight and if I am winging the bread (never the cookies) I try to still write down the measurements in case it’s the best bread I have ever made. The bread I could almost certainly make it without measuring at this point, I can tell by how it feels, what it will do, but have the scale and use it.

                                          My mom cooked from recipes. Only from recipes . She asked her mom once how to make good biscuits, and her mom said “the water has to be very cold”. Which, honestly, would have helped me a lot. But my mom wanted a recipe!

                                          heythisisnttheymca@lemmy.worldH 1 Reply Last reply
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